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The First Street Store

The First Street Store

The First Street Store opened in 1924. I consider it a vintage store that had good deals, which is what got people’s attention, especially lower-class people. This store was like a Target or Walmart, but a smaller version with a lot of different departments for...

Profile: Alex Gutierrez, owner of Alex Burgers

Alex Gutierrez was named after his father who owned the restaurant Alex Burgers. The younger Alex took over the business after his father passed away. Alex has pale skin and light brown eyes. He is a 57-year-old classic man who is very responsible and outstanding. He...

Oriol’s Bike Shop

Oriol’s Bike Shop

Oriol Bike Shop is a bike shop located at 4236 East Cesar E Chavez Avenue in the East Los Angeles area. The bike shop is a family owned business and has served this community’s biking needs for many years. Oriol, the owner, is a hardworking man who greatly values...

The promised land

The promised land

I have lived in East L.A. my whole life. What brought me to this city would be my parents, since where I live now is on the same block where they grew up. I live in the house behind the one my...

Stay tough, keep your character

Stay tough, keep your character

For 18 years I lived in the heart of East Los Angeles, City Terrace to be exact. I was born in Glendale, which is a completely different city and environment, but I didn’t grow up there. I’m proud to be part of an exotic neighborhood. My parents brought me to my...

Profile: Celia Ramirez, owner of Ramirez Meat Market

Profile: Celia Ramirez, owner of Ramirez Meat Market

Celia Ramirez was born in Puebla, Mexico and like many people, she migrated to the U.S. for a better life. Before, she used to sell fruits and vegetables and now she is an owner of the “Ramirez Meat Market” that is located in East Los Angeles. She describes her market...

Profile: Trinidad Huerta, Raspado entrepreneur

Profile: Trinidad Huerta, Raspado entrepreneur

“Una vez durante la noche, un grupo de cholos estaban gritando que barrio es superior en frente de la casa y sabía que algo iba pasar, así que levante mis hijos y me escondí en el cuarto de atrás. Luego de repente balas volaban por todas partes orando a dios que nada...

Father figures

Father figures

The East Side of Los Angeles, also known as East Los Angeles, is a rough neighborhood for boys to grow up in. In the streets, no one showed us how to become young men. Many of us grew up without our fathers guiding us or teaching us right from wrong. Our dads are...

Profile: Rudy Salinas, community activist

Have you ever wondered what you could do for the planet? That’s exactly what Rudy Salinas has wondered ever since he was young. Rudy Salinas is someone who has helped many countries and fought for the well-being of others. Among those many countries is Africa, a place...

Los Angeles Music and Art School

It’s located in East L.A. at the corner of 3rd Street and Indiana. You see kids and parents entering the building. It is dark brown with  big colorful letters that spell LAMusArt, which stands for Los Angles Music and Art School. That building became  a special...